Shan’s Cabaret Bar Website Build

Shan’s Cabaret Bar Website Build

The Client

Michelle from Shan’s a new and upcoming Bar in Bristol

The Task

This project was in collaboration with The Yorkshire Marketing Company who handled the branding for Michelle and with PeopleBuyPeople Consultancy who handled the social media marketing strategy.

Michelle wanted a website to reflect the upbeat and welcoming feel of her new venture into the Bar and Restaurant industry. She had done some preliminary work with Rachelle (from The Yorkshire Marketing Company) in regards to branding and needed a website that work cohesively with this and the social media strategy Becky was putting together.

The Result

Michelle spent time with Rachelle building and developing her brand, as well as with Becky in terms of what to put out on social media to her audience before I was brought on board. When ready to get started with the website build I worked with both Rachelle and Michelle to purchase the correct hosting necessary, and obtain all the newly branded graphics including the hex codes so the branding was consistent.

I built a 6 page website, with specific pages for their weekend live events and a payment gateway for purchasing tickets. Every graphic created and used was policed by Rachelle, ensuring Michelle was provided a website that could be recognised in relation to her social media and marketing materials.

The events aspect of the website had to be easy to update as the events changed every weekend, and had to tie in with the social media that Becky was doing. This was done using woocommerce and personalising the customer emails to ensure they were aware to bring the emails with them on event nights. With the focus being on events from start to finish the process had to be simple, clean and easy for the customer.

More about The Yorkshire Marketing Company

I have worked with Rachelle on a number of website builds, and strongly recommend her to anyone who needs help with their branding. She offers a consult to oversee and approve any brand marketing work done by 3rd parties to ensure everything follows the brand guidelines and is consistent.

More about People By People Consultancy

I have worked with Becky on a number of projects, and strongly recommend her to anyone within the hospitality industry who needs assistance with their social media. She offers a consult to review your current practises and can provide a strategy to follow to help improve your current social media marketing. Becky also provides training so you can manage social media in house.

Mention RedRite to her when you get in touch with either of these ladies!